FWSD founder and director Allison Andrews, pictured center, with blogger Jenna Pilant and Elliott Canter

The Scott Rich collection photo by Zejucutan

The Scott Rich collection photo by Zejucutan

Scott Rich with models wearing his collection

The San Diego skyline provided a sophisticated metropolitan backdrop for Scott Rich’s runway show, held April 9 on the rooftop deck of the W Hotel in downtown San Diego. The event was The Flaunt Fashion Series , hosted by the organizers of Fashion Week San Diego , the biannual event launched in 2012 by Allison Andrews.

For his collection, Rich used dye-sublimation printing to incorporate original art and photography in his made-in-America designs. The Flaunt Fashion Series is one of several annual events hosted by FWSD, which is getting ready to host its next Fashion Week event Sept. 28–Oct. 4 in La Jolla, Calif. FWSD is a launching pad for emerging designers, as well as an opportunity to connect retailers and designers with consumers. For more information, visit www.fashionweeksd.com .

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