Karlie Kloss as a Redhead—Who Knew She Could Get Even More Gorgeous?

by Maryan Barbara
July 28,2021

How's this for a fun ad idea? For an upcoming campaign, L'Oreal dramatically changed the hair color of its spokesmodels, including recent addition Karlie Kloss, who joined the brand's roster in September. If you thought she was beautiful as a brunette and then as a blond, check her out with red hair, in a BTS/preview shot she posted to Instagram.

"Yesterday I was a blond...today I get to have gorgeous fiery red hair. Can't wait for this to come out! #iLOVEmyJob," Karlie wrote in her caption.

Here are some images of other models with new hair colors, in Instagram sneak peeks posted by Cyril Chapuy, president of L'Oreal Paris International.

Lara Stone as a platinum blond

Barbara Palvin in blazing red

Liya Kebede in deep purple

So cool. And Karlie's right—this is seriously one thing to love about the supermodel gig. Who wouldn't want to try one of these hair colors on with help from the pros (at least temporarily)?

What do you think of Karlie Kloss as a redhead? Should she make the switch permanently?