21 Luxury Brands and Their Origins | BudgetAir.com Blog

Have you ever wondered where your favorite luxury brands come from and their origin stories? Learn all about 21 Luxury Brands and their origins to know more about the cities, landscapes, and culture the most luxurious brands have been inspired by.

Christian Louboutin opened his first store in 1992 in Paris, where his now world-renowned red-soled shoes were worn by Hollywood stars and fashionistas alike. The red sole idea was born on accident, when Louboutin encountered his assistant painting her nails red at the same time he was figuring out how to make a shoe prototype look less dull. Now, the red-soled shoes are an iconic fashion statement in the celebrity world.

In 1837, 16-year-old Louis Vuitton arrived in Paris, where he worked as a craftsman at the Parisian atelier of Monsieur Maréchal. Although at the time Paris wasn't the fashion capital of the world it is now, it was where Vuitton established his luggage empire. As his business began to grow, he moved to Asniere, where he employed 20 craftsmen to create his trunks. It was in 1880 that his son George created and patented a locking system for the trunks that made it impossible to pick the locks. This design is still used in many Louis Vuitton trunks today.

Cartier was founded in Paris in 1847 by jeweler Louis Francois Cartier. Cartier's son Alfred took over the business in 1899 and moved it to the rue de la Paix in Paris, while his brothers expanded the brand overseas to London and New York. The brand was also quick in turning its attention to watches, and designed one of the first wristwatches, the Tortue in 1912.

Hubert James Taffin de Givenchy founded his namesake fashion house in 1952, when he also presented an iconic collection, called "Les Séparables" which consisted of cotton puffy blouses and light skirts. His elegant designs attracted actresses and other celebrities, such as Audrey Hepburn. The little black dress the actress wore in the film Breakfast at Tiffany's was designed by Givenchy and is regarded as the most iconic item of clothing in the history of the twentieth century.

Founded by Christian Dior in 1946, the Dior fashion house was revolutionary from the start and was an established fashion empire by the mid 1950s. Located on 30 Avenue Montaigne in Paris, Dior dressed numerous celebrities, including members of the royal family.

Luxury fashion house Gucci was founded in Florence, Italy in 1921 by Guccio Gucci, when he bought a shop on 7, Via della Vigna Nuova. The shop started out as a luggage manufacturer for the Italian high society. The Gucci logo is regarded as the most recognizable logo in luxury branding, and was designed by Gucci's son, Aldo Gucci. The two G's on the logo reference the initials of Guccio Gucci. Today, Gucci remains true to its founder's roots and keep its production in his native city of Florence.

Another fashion house that originated in Italy is luxury brand Fendi. Adele and Edoardo Fendi founded the company in 1925, right in the heart of Rome on Via del Plebiscito. At first, Fendi was a small leather goods shop, after which the couple set up a secret fur workshop. In 1980, Fendi expanded their range to include sweaters, jeans, perfumes, household decorations, and more. They even produced the uniforms of the Rome police department in 1985! Fendi is now situated in the Palazzo della Civilta Italiana, where visitors can go to get the full Fendi experience.

Bvlgari was founded by Greek silversmith Sotirios Voulgaris in 1884. Although he was born and raised in Greece, it was his visit to Rome in 1877 that gave birth to his idea of Bvlgari, and where brand's first jewelry shop originated in 1884 Bvlgari's success can be attributed to the way the brand honors Rome and its history and traditions. Many of the brand's products reflect Italian quality and style.

Gianni Versace founded Versace in Milan in 1978, in Via della Spiga. Gianni claimed that the infamous Versace logo was influenced by the Greek artwork that he used to see growing up in Rome. The reason for choosing an image of Medusa, he said, was due to the way she made people fall in love with her and he hoped his company would have the same effect on its consumers.

Enzo Ferrari founded his namesake brand Ferrari in 1939, in a town called Maranello in Italy. After the first car was built, the company rose to fame as the Ferrari name was known all over the world by the 1950s. In the last few decades, Ferrari has established itself as one of the most luxurious sport car companies in the world.

Tiffany was founded in 1837 by then 25-year-old Charles Lewis Tiffany, when he and his friend opened a stationery store in New York. The company soon received international recognition when it won the silver craftmanship in Paris at the 1867 World's Fair. It was in the 1940s when Charles designed the signature blue color of the company, which is now recognized worldwide.

Another iconic jewelry company that was founded in New York is Harry Winston, by gemologist Harry Winston in 1932. Known as the "King of Diamonds", Winston was renowned for his innovative designs and aesthetic. The House of Harry Winston can now be found all over the world including London, Paris, Geneva, Shanghai, Hong Kong, and Tokyo.

Fashion designer Kate Spade launched her collection of six essential handbags in 1993 in New York, after which the company expanded and began selling their products in luxury stores. Today, they are a global brand and have extended their production line to include clothes, shoes, jewelry and more.

Tesla was founded in 2003 by engineers Martin Eberhard and Marc Tarpenning in San Carlos, California. They named the company "Tesla Motors", after the inventor Nikola Tesla who discovered the properties of rotating electromagnetic fields. In*2017, they removed "Motors" and changed the company name to "Tesla". Although Elon Musk is often synonymous with Tesla, he only joined the company in 2004 and is Tesla's 4th CEO.

Thomas Burberry founded the Burberry House in Basingstoke in 1856, when he was only 21 years old. His clothing was heavily influenced by the British weather as he believed that his designs should protect people from the rain in Britain. In 1879, he invented the gabardine, a weatherproof fabric, with which he revolutionized rainwear.

Jimmy Choo opened his first shop in Hackney in 1986. As the son of a shoe cobbler, Choo was a part of the shoemaking world from an early age. By the age of 11, Choo had already made his first pair of shoes. After opening his shop, Choo's reputation skyrocketed. Within the first two years, his shoes were in Vogue, and by the 1990s, Choo had stores in Los Angeles and New York.

Vivienne Westwood rose to fame in the late 1970s for her contributions to the punk rock movement. She debuted her first collection, titled "Pirates", with partner Malcom McLaren in 1981 in London.

Founded in 1971 by Roger Saul, Mulberry was named after the trees that he would see on his way to school everyday in England. From the help of his mother, Saul began making buckled leather belts. It was his sister, Rosemary, who designed the logo of the Mulberry tree, which is now recognized worldwide. The company then started producing bags, shoes and eventually, clothing. It is now one of the most renowned luxury leather companies in the fashion world.

Other luxury brands in the world

Cristóbal Balenciaga founded his company in San Sebastián in 1917, where his clothes were mainly worn by the Spanish royal family and the aristocracy. However, when the Spanish Civil War occurred, he was forced to close his shops and move to Paris. In Paris, Balenciaga became world-famous for revolutionising women's clothing in the mid-20th century.

Rolex was founded by then-24-year-old Hans Wilsdor in 1905. At the time, wristwatches weren't precise, however, Wilsdorf was determined to make them not only elegant, but accurate as well. Thus, he moved to Geneva, a city that was renowned for its watchmaking, and registered Rolex S.A. In 1910, Rolex reached a milestone as the wristwatches became the first to be certified of chronometric performance.

The history of Porsche begins in 1948, when founder Ferdinand Porsche established the Porsche brand with 200 employees in a small garage in Stuttgart. The first model, named the "Porsche 356" was introduced the same year. A few years later, the company released the "550 Spyder", which skyrocketed its success in the car industry. The 10,000th Porsche was released by its 25th anniversary.

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7 Latin American fashion designers to have on your radar, according to Luxury Stores at Amazon

Luxury Stores at Amazon and the Latin American Fashion Summit (LAFS) have collaborated to bring some of the best Latin American designers to customers, including Alexandre Birman, Silvia Tcherassi, Adriana Degreas, and Maygel Coronel. From shoes and beachwear to finely crafted jewelry, the eye-popping designs represent a range of cultures and styles.

“Latin America is so rich in culture and entrepreneurship,” said Tamara Lazzarotto, senior business development manager at Luxury Stores at Amazon. “As a Latina from Brazil, it was close to my heart to introduce these designers and their unique stories to our Luxury Stores customers, and become part of the incredible LAFS community that co-founders Estefanía [Lacayo] and Samantha [Tams] have nurtured.”

“I’ve known Estefanía and Samantha since the inception of LAFS, and have always been proud to support their community,” said Trisha Gregory, chief brand officer at Luxury Stores at Amazon. “I am excited to bring the LAFS community and luxury Latin American fashion and beauty brands to Luxury Stores customers.”

Launched in 2018, the LAFS was created by entrepreneurs Lacayo and Tams as an omnichannel platform with the mission of elevating and enriching the Latin American fashion and design industry.

"As an entrepreneur, it has been a great honor for LAFS to collaborate with Luxury Stores at Amazon, curating the best of Latin design for their customers,” said Tams.

“It’s been a wonderful opportunity to collaborate with Luxury Stores at Amazon to highlight some of the beautiful talent coming out of Latin America and to show its customer the craftsmanship coming out of our region and LAFS community,” added Lacayo.

Explore some of our favorite designers from Brazil, Venezuela, Ecuador, Mexico, Puerto Rico, and more, all available in Luxury Stores at Amazon. To learn more about the brands, read about their backgrounds and values, in their own words, below.

Adriana Degreas

Adriana Degreas is one of the world's leading luxury beachwear brands. Adriana is widely recognized for her unique designs—contemporary pieces with a retro twist—and flattering looks. She mixes cool-chic Brazilian style with innovative shapes and cuts. Think of it as the new vintage. The designer's bain couture concept is a new milestone for swimwear. It offers a touch of haute couture to beachwear and resort wear, offering women a sophisticated and elegant collection of designs to wear in the tropics, at summer destinations, and beyond.

Alexandre Birman

With its modest beginnings in a shoe factory, the Alexandre Birman brand was born from a love of process—the understanding of strong construction, the use of exquisite materials, and an artist’s eye for aesthetics. The result is footwear that marries the brand’s rich Brazilian tradition, infused with spirit, sensuality, and sophistications, and an artisan’s passion for craftsmanship.

House of Bō

Gender-neutral fragrance maker House of Bō is built on the foundation of transparency, environmental responsibility, fair working conditions, and positive relations with local communities. Cruelty-free ingredients are sourced from organic farms. Everything from the bottles to the packaging is artisanal. The bottle caps are even hand-sculpted by local Mexican artisans from natural reclaimed travertine marble stone. These one-of-a-kind pieces can also be used as paperweights or incense holders.

Maygel Coronel

Founded in 2017 in Cartagena, Colombia, Maygel Coronel is a brand for women and life under the sun. Inspired by her home—the city of Cartagena, where the beach meets luxury—Coronel designed a collection that effortlessly translates from day to evening. Color, volume, and shape offer Latin flair for the Mujer Cartagenera. Coronel extends the life of each garment through functional designs that can be worn beyond the beach, closing the gap between read-to-wear and swimwear.

Silvia Tcherassi

Silvia Tcherassi has been one of the leading figures in Colombian fashion for 35 years. She has shown in Milan and Paris, and been awarded one of France’s highest honors, the Officier de L’Ordre Arts et Lettres, a distinction bestowed on leaders of the international arts community for their “contribution and commitment to cultural service.” Tcherassi’s label combines traditional Colombian craftsmanship with internationally minded modern luxury design. The designer was born in Colombia on the Caribbean coast, so resort wear is a focus, but Tcherassi is just as adept at creating clothes for urban days and nights.

Sensi Studio

Stephany Sensi, designer for Sensi Studio, graduated from Istituto Marangoni in Milan in 2006. This was the beginning of her career in fashion. She moved back to Ecuador (her birthplace) and launched Sensi Studio. Inspired by the craftsmanship of the local artisans, she started a collection of genuine Panama hats, bags, and resort wear. Sensi works closely with the artisans developing her own originals, and authentic products with a modern twist and current approach.


Artisanal jewelry line sordo, by New York-based designer Monica Sordo, was born almost 10 years ago out of a return journey; a homeward-bound voyage to her native Caracas, Venezuela, where she developed her first creations at her father’s industrial workshop. This inspired her to create bold, sculptural pieces in voluminous shapes with dynamic proportions. If you’re looking for unique statement jewelry, sordo is for you. The collection is reminiscent of the designer’s Caribbean memories—Sordo said her work involves the pursuit of permanence in design beyond a moment in time. These are timeless pieces that exist between sculpture and artful collections.

Luxury Stores at Amazon is a shopping experience that features established and emerging luxury fashion and beauty brands. Enjoy access to the latest collections and exclusive items from each luxury brand, with fast, free delivery.

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The Oldest Luxury Brands Still in Business

6 Reasons Why You Should Never Buy Counterfeit Designer Items

There is a large underground industry dedicated to ripping off designer brands for a fraction of the price. Opting for these counterfeit items may seem like the more convenient/cheaper option at first. However, choosing these fake items may cost you more than you know at the end of the day! Here are some reasons why you should ONLY choose authentic designer brands items over knockoffs – Low Quality Versus Top Quality We’re sure you’ve heard of the saying “you get what you pay for”, well, it applies here! High-end designers only use top-quality materials such as patent calfskin, goatskin, cowhide, canvas, top grain, python, alligator skin and the like. These materials may cost more at first however, they are high quality and (if looked after) will last you for decades to come! Unlike these top-quality materials, fast fashion brands often appropriate the same designs using much cheaper materials such as plastic and ‘pleather’ that break after a few wears. Furthermore, designer wear is only created with the finest stitching and workmanship by expert artisans. This precise craftsmanship ensures that the items produced are perfect with no hanging threads that could potentially cause wear and tear due to poor workmanship. See our blog on how you could authenticate designer bags yourself! ALSO SEE: Louis Vuitton & Co. Combat Counterfeit Sales Health Risks Of Counterfeited Designer Items Many people don’t know that buying counterfeit luxury items could pose serious health risks. These copycat manufacturers do not undergo the same rigorous testing that legitimate manufacturers follow to ensure that all items produced are safe for human use. Not only do these knockoffs have poor craftsmanship, but they also do not comply with safety standards and therefore are possibly lethal! Sometimes these items contain dyes and toxins that are harmful. When we said designer bags are to die for this is NOT what we meant. Sustainability In Fashion The underground industry happens to be one of the most wasteful. The reason why it is called ‘throw-away fashion’ is that once the fad fades or items break due to poor quality, the items need to be chucked. No wonder our landfills are filling up with fashion rejects! Counterfeit items are cheap, gimmicky and break easily, therefore, people would rather throw away their old items and buy more and therefore cause an influx of landfill pollution. Conversely, designer brands are constantly moving towards going green. For example, brands like Prada are innovating and creating designer items such as the ‘Re-Nylon’ handbag which they produce entirely from recycled material in efforts to push towards sustainability. Authentic Designer Items Value For Your Money We always say, “you’ll never be rich enough to be cheap”. This means that buying counterfeit items will have you buying the same product over and over due to the poor quality of the products. Whereas designer wear is quality wear that will a lifetime! Now that’s what we call value for your money. If you’re smart, you’ll know that value is about what something is WORTH not just what it COSTS! Spending hundreds of Rands on poorly made bags with uneven seams and a broken zipper is NOT value for your money. Instead, invest in something that will last more than just a few wears… and besides, who wants to wear items that LOOK and FEEL cheap? Not us! Fashion Trend Or Fashion Fad? High fashion is simply a muse for the imitators. Many of these counterfeit manufacture items look like they’ve been ripped off straight from the runway! This is problematic as many designers work long and hard on projects only for these underground industries to steal their work and take from their revenue, not to mention, exploiting workers in sweatshops – it’s basically stealing! Nope, we prefer to go straight to the authentic source. Be a fashion leader, not a fashion follower! The recreations are often low quality and do not compare to the masterpiece of the original designer item. Purchasing Designer Items Is An Investment! Designer clothes, shoes and handbags are always in demand and hold their value. It is easy to simply resell and move on to the next item, should you wish. There is a great market for these items as they appreciate very well in value. For example, Hermès Birkin bags are worth more than gold and Chanel handbags can provide to be a better investment than purchasing property due to their appreciation value. Talk about a good investment! So, you’re not only investing in your wardrobe but in your pocket for long term as well. Ready to invest in yourself? Shop Luxity for the most exclusive and authentic pre-owned designer items only! Or cash in your investment and sell your AUTHENTIC designer handbags, shoes and accessories today.

Maryan Barbara
Maryan Barbara

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